As an official partner of Vogue’s Fashion’s Night Out, the Naked Heart Foundation benefits from a number of charitable contributions.
In addition to Vogue, UGG® Australia, Ulyana Sergeenko, Furla, Prada, Kira Plastinina and Kiehl’s are among the companies who have offered to help and support the work of the Foundation.
The FNO organizers have launched a range of limited edition t-shirts featuring portraits of Natalia Vodianova by artists Andrey Bartenev, Daria Fursei and Gabi Trinkaus. Vogue intends to dedicate all profits to the Naked Heart.
As part of a joint fundraising effort with the Foundation, UGG® Australia is, for every pair of shoes sold between the 6 and 7 September, sending a second pair to the Ekaterinburg psychoneurological home .
Designer Ulyana Sergeenko has created the “Natalia” dress specifically for FNO, all profits from which will go to the Foundation.
In cooperation with Editor-in-Chief of Vogue Russia, Victoria Davydova, Furla has developed a design for the “Natasha” bag, named after Natalia Vodianova. All profits from sales of the bag will be donated to the Foundation.
The Naked Heart will also receive part of the profits from sales of LUBLU Kira Plastinina umbrellas and a percentage of Prada’s general sales during Fashion’s Night Out.
In addition, founder of the Yana brand, jeweler Yana Raskovalova, has created a bracelet, all profits from which be donated to the Foundation.
All the money raised will go towards organizing the international forum, “Every Child Deserves a Family”, which will be held from 15 to 17 October 2012.